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Virginia’s Farm Market Fresh for Older Adults and WIC Program

The Farm Market Fresh program, also known as the Senior & WIC Farmers' Market Nutrition Program (S/FMNP) is a federal and state nutrition program administered by DARS’ Division for Community Living that authorizes farmers to accept Virginia’s Farm Market Fresh for Older Adults and WIC Program (S/FMNP) vouchers at farmers' markets.

The purposes of the program include providing fresh fruit and vegetables and nutrition education to participants; promotion and use of farmers’ markets as a direct marketing outlet for Virginia farmers; and promotion of Virginia fresh fruit, vegetables and cut herbs.

Virginia’s Farmers’ Market Nutrition Programs

Banner Farm Market Fresh for Older Adults

Senior FMNP

What is Farm Market Fresh for Older Adults?

Older adults are eligible to receive 10 vouchers ($5 each), totalling $50 worth of farmers’ market vouchers to purchase fresh fruits, vegetables, and fresh cut herbs from approved vendors if the following statements are true:

  • You are 60 years of age or older.
  • You are a resident of a locality that participates in the program.
  • You do not live in the same household and you are not an immediate family member of the farmer who grows the produce.
  • You meet the program’s income requirements. You must certify your household income.

Vouchers issued to eligible participants:
June 1 - September 30

Vouchers can be redeemed at participating
farmers' markets & roadside stands:
June 1 - November 18

Farm Market Fresh banner for WIC


The WIC Farmers’ Market Nutrition Program (FMNP) was established by Congress in July 1992 to provide fresh, nutritious, unprepared, locally grown fruits and vegetables through farmers’ markets and roadside stands to WIC participants, and to expand awareness and use of, and sales at, farmers’ markets and roadside stands.

What is Farm Market Fresh for WIC?

Pregnant, breastfeeding, and postpartum women, infants (5-12 months) and children (1 year to 5 years of age) are eligible to receive $30 worth of farmers’ market checks to purchase fresh fruits, vegetables and herbs from approved vendors.

Who is eligible?
WIC families who are served by the following WIC Clinics:

Did you receive farmers’ market checks?
These resources are here to help:

How to find a Farmers’ Market with authorized farmers:

  1. Visit: vafma.org/virginia-markets and use the filters below the map to click "Programs" and select "Senior FMNP" or "WIC FMNP" to find markets with farmers who can accept S/FMNP checks, or
  2. Download the Virginia Farmers Market Trail app for iPhone.

Look for this sign that identifies authorized farmers at farmers' markets:

Farm Market Fresh sign

Interested in becoming an authorized Farm Market Fresh Farmer/Vendor?

2023 Farmer Handbook

  1. Complete the online vendor application here:
    Farmer Application for Participation (English)
    Farmer Application for Participation (Spanish)
  2. Sign the annual vendor agreement here:
    2023 Farmer Agreement (English)
    2023 Farmer Agreement (Spanish)
  3. Find additional information to apply as an authorized farmer/vendor here

Email or mail your completed Farmer application and agreement to:

Farm Market Fresh (S/FMNP)
1610 Forest Avenue, Suite 100
Richmond, VA 23229
Email: sfmnp@dars.virginia.gov

Matthew Wasikiewicz
Farm Market Fresh Coordinator
Phone: (804) 774-9067
Email: Matthew.wasikiewicz@dars.virginia.gov

DARS will be offering virtual Training & Information Sessions for interested farmers to discuss the details of this program.
New Farmers must attend one of these sessions before accepting S/FMNP checks at the market.

In 2023 these trainings will be offered the 3rd Monday of the month at 3 pm on the following dates:

  • March 20
  • April 17
  • May 15
  • June 19
  • July 17

The same Zoom link will be used for each session.

Join from PC, Mac, Linux, iOS or Android: https://vadars.zoom.us/j/83031797463

Password: farmer

Or Telephone:


+1 786 635 1003 (US Toll)
+1 971 247 1195 (US Toll)
+1 669 900 6833 (US Toll)

Meeting ID: 830 3179 7463
Password: 264414


This institution is an equal opportunity provider.

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